Lucía Martín Sanz

Areas of practice

Head of the Data Protection Department and Digital Law Department.

Lucía Martín-Sanz works in the Digital Law and Technological Innovation Area and Litigation Department in our firm.

T +(34) 963 511 213



Lucía Martín-Sanz offers complete advisory services relating to industrial and intellectual property, data protection, infringements on social media, in e-commerce and distribution networks.

She is also dedicated to managing trademarks, including their defense, and providing advisory services in strategies and negotiations both in commercial matters and in proceedings between parties before the different national offices.

Lucía graduated with a degree in law from the University of Valencia as a member of the High-performing Students’ Group (ARA) with teaching in English.

She then studied a Master’s Degree for Admission to the Bar at the Centre for Financial Studies (CEF) and a Mater’s in International Law, Foreign Trade and International Relations at ISDE. During that time, she had the opportunity to attend a US Law and Mediation Course given by the University of Columbia in New York City.

Lucía Martín-Sanz joined H&A in 2017, and since then she has provided advisory services for and defended trademarks in the Digital Law framework.


  • PhD in Industrial Property, University of Alicante (UA). Speciality, Protected Designations of Origin (2019-present).
  • Master’s Degree for Admission to the Bar. UDIMA – Center for Financial Studies (CEF). (2016-2017).
  • Masters of Laws (MLL) International Law Foreign Trade and International Relations. Higher Institute for Law and Economics (ISDE). (2016-2017).
  • Degree in Law, member of the High-performing Students’ Group (ARA): with teaching in English. University of Valencia (2012-2016).
  • Industrial/Official IP Agent.

Professional Awards

  • Featured in MIP (Managing Intellectual Property, 2020-2022)


  • Association of Official Industrial Property Agents. Official Industrial Property Agent (COAPI).
  • Bar Association of Madrid (ICAM).
  • Member of the Spanish Professional Association for Privacy (APEP).
  • Member of the Association of Experts in Fashion Law (AEDM).


  • Legal advisory services relating to image rights, copyrights and trademark rights online in patronage agreements – trademark vs influencer.
  • Collaboration in the process of the study conducted by the European Commission on the transposition of Trademark Directive 2015/2436 in national law.
  • Data protection – GDPR audit in an important Spanish company in the construction sector.
  • Domain name recovery (UDRP) for an important entity in the telecommunications sector.
  • Licensing agreement for patents, inventions and know-how.
  • Extrajudicial dispute resolution with compensation for damages for several companies in the Spanish fashion sector for trademark and design infringement and acts of unfair competition.
  • Extrajudicial Spanish trademark assignment agreement for an important South African foundation.
    • Revision and adaptation of agreements for the exclusive and selective distribution within the EU for an important Spanish company in the spirits sector.
    • Speaker at the conference on sports law Murcia Sports Costa Cálida.
    • Speaker at the Technical Conference of Origin Spain. 25th anniversary of Sherry Vinegar, Protected Designation of Origin. Presentation, the evocation of a PDO by a graphic brand.
    • Speaker in Masterclass on unfair competition and fashion law in III SPECIAL COURSE ON FASHION LAW of ICAM (Madrid Bar Association).
    • Winner of the Sections Award 2018 of the Madrid Bar Association (ICAM) – Industrial Property Section.